Last Updated | August 2, 2022
What is Aftermarket Auto Parts eCommerce Business
ECommerce has seen a significant uptick in recent years, especially in the wake of the COVID-19 pandemic. Data shared by Forbes state that eCommerce sales were $870 billion in the US in 2021, a 14.2% increase over 2020 and a 50.5% increase over 2019.
Additionally, a report from McKinsey in 2020 stated that 37% of respondents said they intended to shop online even when the pandemic is over. And now that things have sort of come back to normal, we can conclude that the percentage of online shoppers has only gone higher.
Have you ever thought about starting your own Shopify eCommerce business? If so, you’re in good company. Many entrepreneurs are drawn to the idea of owning their own online store. And why not? With Shopify, it’s easy to get started, and you can be up and running in no time.
One great Shopify business idea is selling aftermarket auto parts. This can be a great niche to get into because there is always a demand for auto parts, and you can tap into a global market. Plus, it’s a relatively easy niche to get started in. In this article, we’ll give you everything you need to know about starting your own Shopify aftermarket auto parts eCommerce business with the help of Shopify Development Partners.
Setting Up Your Aftermarket Auto Parts ECommerce Business on Shopify
If you’re looking to set up your own aftermarket auto parts eCommerce business, you should consider hiring Shopify development services. Shopify is easy to use and has all the features you need to get started.
You can hire Shopify web design services to help you get started, and there are also many Shopify app development companies that can help you add additional features and functionality to your store.
What Are the Benefits of Starting a Shopify Aftermarket Auto Parts ECommerce Business by Folio3 Over a Physical Store?
There are many reasons why starting an online Shopify aftermarket auto parts eCommerce business with Folio3 is a better idea than opening a physical store.
First of all, there are far less overhead costs associated with an online store. You won’t have to worry about rent, utilities, or other monthly expenses that come with maintaining a physical location.
Secondly, an online store is open 24/7, which means that your customers can shop when it’s convenient for them. This is a huge advantage over physical stores, which are typically only open during regular business hours.
Additionally, with an online store, you’ll have access to a global market of potential customers. With a physical store, your customer base is limited to those who live within driving distance of your location. This gives you a much larger potential customer base to work with.
How Do You Determine What Products to Sell On Your Aftermarket ECommerce Store Using Shopify Aftermarket Auto Parts ECommerce Business?
There are a few key factors that you’ll need to consider when determining what products to sell on your aftermarket auto parts eCommerce store.
First, you’ll need to identify your target audience. Are you selling to car enthusiasts? Do-it-yourselfers? Auto mechanics? Once you know who your target market is, you can start narrowing down the types of products they’re likely to be interested in.
Next, you’ll need to research your competition. What types of products are they selling? Are there any niche markets or product categories that they’re not serving? Identifying these opportunities can help you create a unique selling proposition for your own store.
A tip: Keep an eye on trends. What’s hot right now? What are people talking about?
How Do You Set Up Your Online Store and Accept Payments from Customers on Your Shopify Aftermarket Auto Parts ECommerce Business?
If you want to use Shopify Payments, you can activate it in your Shopify admin.
To do this, go to Settings > Payments and then either click Complete account setup (if you haven’t set up a credit card payment provider yet) or Activate Shopify Payments (if you have a different credit card payment provider enabled).
You will need to enter some details about your store and your banking information before you can save the changes. Once everything is set up, Shopify Payments should be ready to use!
What Are Some Tips for Marketing Your Shopify Aftermarket Auto Parts ECommerce Business Online?
There’s no question that marketing your Shopify aftermarket auto parts eCommerce business online can be a challenge. But with the right approach, it can also be a great opportunity to reach a wider audience and boost your sales.
Here are some tips for marketing your Shopify aftermarket auto parts eCommerce business online:
- Use social media to reach a wider audience.
Social media is a powerful tool that can help you reach a larger audience with your marketing messages. Make sure to create accounts on popular social media sites like Facebook, Twitter, and Instagram, and post regular updates about your products and services.
- Create informative blog content.
Informative blog content can be a great way to attract new visitors to your website and give them a reason to stay and learn more about your company. Focus on creating helpful, informative blog posts that will teach your readers something new about the aftermarket auto parts industry.
- Use pay-per-click advertising.
Pay-per-click (PPC) advertising is another excellent way to reach potential customers actively searching for aftermarket auto parts online. Paid ads allow you to specifically target your audience with laser precision, ensuring that your message is seen by those most likely to convert into customers.
- Optimize your website for search engines.
Make sure your website is optimized for search engines like Google so potential customers can easily find you when they search for aftermarket auto parts online. Use relevant keywords in your website content, and create helpful product descriptions and title tags.
Tip (Not a Marketing One): Go with Headless Shopify to offer a more personalized shopping experience to your customers. Hire Shopify Developer to seek help regarding this.
How Do You Handle Returns for Your Products on Your Shopify Aftermarket Auto Parts ECommerce Business?
If you’re a seller on Shopify, you might need to process a return at some point. Here’s a step-by-step guide on how to do it:
- The first thing you’ll need to do is log in to your Shopify account and go to the Orders page.
- Find the order that includes the item(s) that need to be returned, and click on it.
- Click returns.
- In the Return shipping options section, select Create return label to upload an existing return shipping label for your customer or choose to Add return label to upload the PDF or JPEG file for your shipping label. If you have the information, make sure to add the Tracking number and Shipping carrier.
- Select No return shipping to create a return without any return shipping information
What Are Some Common Mistakes Made When Starting an Aftermarket Auto Parts ECommerce Business on Shopify?
One of the most common mistakes people make when starting an ecommerce business is not having a clear plan or understanding of their target market. Without this crucial foundation, it’s easy to choose the wrong products or price point for your business, which can lead to frustration and, ultimately, failure.
Another mistake that’s often made is selecting products with too much competition or ones that have no real market. It’s important to do your research and select products that you know you can compete in and that people are actually searching for. Otherwise, you’ll likely just be spinning your wheels without seeing any real results.
Last but not least, another pitfall many entrepreneurs make is not having a marketing plan. Once you’ve selected your products, it’s essential to start thinking about how you will reach your target market and promote your business. Otherwise, all your hard work in choosing the right products and setting up your store will go to waste.
By avoiding these common mistakes, you’ll be well on your way to setting up a successful aftermarket auto parts eCommerce business on Shopify.