Enterprise e-commerce brands need transparent pricing information before committing to a platform.
Shopify Plus pricing starts at $2,300 monthly for a three-year term or $2,500 for annual contracts, but the total cost extends well beyond the base subscription.
Understanding transaction fees, app expenses, migration costs, and variable platform charges helps you budget accurately and avoid surprises.
This guide breaks down every cost component of running a Shopify Plus store, from monthly licensing to payment processing and beyond.
You’ll learn when the variable fee structure applies, what hidden expenses to anticipate, and whether the investment aligns with your revenue goals.
Summary
- Base pricing: $2,300/month (3-year term) or $2,500/month (1-year term) covers platform access, nine expansion stores, and unlimited staff accounts
- Variable fees: Once monthly revenue exceeds $800,000, pricing shifts to 0.35% (3-year) or 0.40% (1-year) of sales, capped at $40,000/month
- Transaction costs: 2.15%–3.15% + $0.30 per transaction with Shopify Payments; add 0.20% for third-party processors
- Implementation expenses: Budget $5,000+ for data migration, $30,000+ for custom development, and $500–$2,000/month for maintenance
- Total investment range: Most businesses spend $40,000–$80,000 annually once accounting for apps, development, and processing fees
- ROI threshold: Shopify Plus becomes cost-effective when annual revenue exceeds $1 million, with significant savings materializing above $5 million
Understanding Shopify Plus Pricing Structure
The Shopify Plus cost model includes three primary components that work together to determine your monthly investment. Each element scales based on your business volume and requirements.
Base Monthly Subscription Fees
Shopify Plus monthly cost begins with a predictable foundation that covers core platform functionality. The pricing tier you select determines your baseline expense before any variable charges apply.
Shopify Plus pricing tiers:
| Contract Length | Monthly Base Fee | Best For |
| 1-Year Term | $2,500 | Testing the platform or businesses with uncertain growth |
| 3-Year Term | $2,300 | Established brands committed to long-term growth |
The base subscription includes comprehensive access to Shopify Plus features regardless of which term you select. Both options provide nine expansion stores at no additional charge, allowing you to create international storefronts or separate B2B channels. Additional stores beyond the first nine cost $250 monthly each.
Variable Platform Fee Model
High-volume merchants transition from flat-rate pricing to a revenue-based model once monthly sales cross $800,000. This variable structure ensures your platform costs scale proportionally with your business growth.
How variable Shopify Plus pricing works:
| Contract Type | Revenue Threshold | Variable Rate | Minimum Fee |
| 1-Year | Above $800,000/month | 0.40% of D2C + 0.18% of B2B | $2,500 |
| 3-Year | Above $800,000/month | 0.35% of sales volume | $2,300 |
Important note: Shopify Plus transaction fees under the variable model cap at $40,000 per month or $480,000 annually, protecting high-volume merchants from unlimited cost scaling.
Let’s examine how this impacts businesses at different revenue levels:
- $500,000 monthly revenue: Pay $2,300 (3-year term)
- $1,000,000 monthly revenue: Pay $3,500 (0.35% of $1M)
- $5,000,000 monthly revenue: Pay $17,500 (0.35% of $5M)
- $15,000,000 monthly revenue: Pay $40,000 (capped maximum)
This variable pricing means Shopify Plus cost per month adjusts as your business scales, unlike competitors charging percentage fees without caps.
Payment Processing and Transaction Fees
Beyond the license fee, every sale incurs processing costs. Your payment gateway selection significantly impacts these expenses, making it crucial to evaluate options carefully before launch.
Shopify Payments Processing Rates
Using Shopify’s native payment processor eliminates third-party transaction fees while providing competitive card rates:
U.S. credit card fees with Shopify Payments:
| Card Type | Online Rate | In-Person (POS) Rate |
| Visa/Mastercard (domestic) | 2.15% + $0.30 | 2.10% + $0.10 |
| American Express (domestic) | 3.15% + $0.30 | 2.70% + $0.00 |
| International cards | 3.15% + $0.30 | 2.70% + $0.00 |
These rates represent the lowest available across all Shopify plans. A $100 domestic transaction costs $2.45 in processing fees, while a $100 international purchase costs $3.45.
For businesses processing $1 million monthly through Shopify Payments, expect approximately $21,500–$31,500 in monthly card processing fees depending on card mix and international sales percentage.
Third-Party Payment Gateway Fees
Merchants preferring alternative processors like PayPal, Stripe, or Authorize.net face additional charges. Shopify Plus adds a 0.20% transaction fee on top of your processor’s rates to cover security infrastructure and PCI compliance.
Example cost comparison:
A business processing $1 million monthly through Authorize.net at 1.80% would pay:
- Authorize.net fees: $18,000
- Shopify Plus transaction fee: $2,000 (0.20%)
- Total: $20,000 monthly vs. $21,500 with Shopify Payments
The decision hinges on negotiated processor rates and whether Shopify Payments operates in your country. Learn more about optimizing your payment setup in our Shopify payment gateway comparison guide.
Complete Shopify Plus Implementation Costs
Moving to Shopify Plus requires upfront investment beyond the monthly subscription. These one-time and recurring expenses determine your true total cost of ownership.
Data Migration Expenses
Transferring your existing e-commerce data to Shopify Plus demands careful planning and execution. The complexity of your current setup directly impacts migration costs.
What migration includes:
- Customer account data with order history
- Complete product catalog with images and descriptions
- Historical order records for reporting continuity
- Customer reviews and ratings
- URL structure mapping for 301 redirects
- Custom collections and product tags
Migration cost factors:
| Complexity Level | Customer Records | Timeline | Typical Cost Range |
| Simple | <10,000 | 2-4 weeks | $2,000–$5,000 |
| Medium | 10,000–100,000 | 4-8 weeks | $5,000–$15,000 |
| Complex | 100,000+ | 8-12 weeks | $15,000–$50,000+ |
Professional migration services ensure data integrity and minimize downtime during the transition. DIY migration saves upfront costs but risks extended downtime and data loss without technical expertise. For seamless platform transitions, explore our Shopify data migration services.
Custom Development and Design Costs
Your Shopify Plus store design and functionality separate your brand from competitors. Development expenses vary dramatically based on customization requirements and design complexity.
Development cost breakdown:
Theme implementation options:
- Off-the-shelf theme with minor tweaks: $5,000–$15,000
- Heavily customized premium theme: $15,000–$40,000
- Fully custom theme from scratch: $40,000–$150,000+
Additional development considerations:
| Feature Type | Cost Range | Timeline |
| Custom checkout modifications | $3,000–$10,000 | 2-4 weeks |
| Third-party system integrations | $2,500–$15,000 per integration | 2-6 weeks |
| Custom app development | $15,000–$100,000+ | 2-6 months |
| Advanced automation workflows | $5,000–$25,000 | 3-8 weeks |
Most enterprise brands invest $50,000–$150,000 in initial development to create distinctive, conversion-optimized storefronts. This investment pays dividends through improved user experience and higher conversion rates compared to template-based designs.
Our Shopify Plus development services deliver custom solutions tailored to your specific business requirements.
Shopify Plus App and Extension Costs
No e-commerce platform operates in isolation. Third-party apps extend Shopify Plus functionality to match your unique business processes and customer needs.
Essential app categories and typical monthly costs:
| App Category | Monthly Cost Range | Common Solutions |
| Email marketing automation | $100–$1,500 | Klaviyo, Omnisend |
| Loyalty and rewards programs | $50–$500 | Smile.io, LoyaltyLion |
| Advanced site search | $50–$500 | Searchspring, Algolia |
| Product reviews and UGC | $50–$400 | Yotpo, Stamped.io |
| Inventory management | $100–$800 | Brightpearl, Cin7 |
| Subscription management | $100–$600 | Recharge, Seal Subscriptions |
| Tax compliance automation | $100–$500 | Avalara, TaxJar |
| Returns management | $100–$600 | Loop Returns, Returnly |
Average monthly app spending by business size:
- Small Plus merchants ($1M–$5M annual): $500–$1,500
- Mid-market Plus merchants ($5M–$25M annual): $1,500–$4,000
- Enterprise Plus merchants ($25M+ annual): $4,000–$10,000+
App costs scale with transaction volume, product catalog size, and feature usage. Budget $1,000–$2,000 monthly for a competitive mid-market tech stack.
For comprehensive integration guidance, review our Shopify app development guide.
Ongoing Maintenance and Support
Shopify Plus handles core platform updates and security patches, but your custom code and integrations require ongoing attention.
Monthly maintenance activities:
- Custom theme updates for new Shopify features
- App compatibility testing after updates
- Performance monitoring and optimization
- Security audits for custom integrations
- Content updates and seasonal changes
- Conversion rate optimization testing
Maintenance cost structures:
| Support Model | Monthly Cost | Best For |
| Ad-hoc hourly ($150–$250/hour) | $500–$2,000 | Small tweaks and occasional fixes |
| Monthly retainer (20-40 hours) | $3,000–$10,000 | Regular improvements and optimizations |
| Dedicated development team | $10,000–$25,000+ | Continuous development and testing |
Most businesses allocate $1,000–$3,000 monthly for routine maintenance, with larger budgets supporting active development roadmaps. Our Shopify professional services provide flexible support options.
Hidden Costs and Additional Fees
Several expenses remain invisible during initial Shopify Plus pricing discussions. Accounting for these hidden costs prevents budget overruns and ensures accurate financial planning.
Currency Conversion and International Fees
Global expansion introduces additional transaction costs beyond standard processing fees. Shopify charges currency conversion fees when accepting payments in non-primary currencies.
Shopify Markets currency conversion fees:
- 1.5% per transaction for U.S. merchants
- 2.0% per transaction for merchants outside the U.S.
A U.S. merchant processing €100,000 monthly in European sales pays an additional $1,500 in conversion fees. These costs compound quickly for multi-currency operations.
International payment considerations:
Additional cross-border costs include:
- Duties and import tax collection fees (included in Plus)
- International card processing premiums (1% additional)
- Local payment method integration costs ($500–$5,000 setup)
- Translation and localization services ($5,000–$50,000)
Factor these expenses when evaluating international expansion opportunities to ensure positive unit economics in new markets.
Multi-Store Configuration Costs
While Shopify Plus includes nine expansion stores, managing multiple storefronts increases operational complexity and associated costs.
Expansion store use cases:
- Regional storefronts with localized content
- Separate B2B wholesale portals
- Brand-specific stores for multi-brand portfolios
- Test environments for development
Multi-store cost implications:
Each active store requires:
- Separate domain names ($10–$50 annually each)
- Additional app subscriptions (most apps charge per store)
- Duplicated content management effort
- Increased maintenance complexity
A merchant running five active expansion stores might pay $1,500–$5,000 additional monthly in app fees compared to a single-store operation.
Automation and Workflow Tool Expenses
Shopify Plus includes Shopify Flow for basic automation, but advanced workflow requirements often necessitate supplementary tools.
Automation scenarios and typical costs:
| Automation Need | Solution Type | Monthly Cost |
| Advanced order routing | Custom Flow scripts | Included |
| ERP synchronization | Middleware platform (Celigo, Jitterbit) | $500–$2,000 |
| Multi-channel inventory sync | Inventory management app | $200–$800 |
| Customer data platform | CDP integration (Segment, mParticle) | $1,000–$5,000 |
Budget $500–$2,500 monthly for automation tools beyond native Shopify Plus capabilities, depending on your integration complexity.
Compliance and Security Investments
Enterprise e-commerce demands rigorous security and regulatory compliance. While Shopify maintains PCI Level 1 certification, businesses handling sensitive customer data face additional requirements.
Compliance-related expenses:
- GDPR compliance tools and legal review: $2,000–$10,000 initial + $500/month
- Accessibility compliance audits and remediation: $5,000–$25,000
- Additional fraud prevention tools: $200–$1,000/month
- Security penetration testing: $3,000–$15,000 annually
- Legal consultation for terms, privacy policies: $2,000–$10,000
Total Cost of Ownership: Real Business Scenarios
Understanding how Shopify Plus pricing works in practice requires examining complete cost profiles across different business sizes and models.
Scenario 1: Growing DTC Brand ($3M Annual Revenue)
Business profile:
- $250,000 average monthly revenue
- 85% domestic sales, 15% international
- 2,500 monthly orders
- Single storefront with standard integrations
Annual cost breakdown:
| Cost Category | Annual Amount |
| Shopify Plus license (3-year) | $27,600 |
| Credit card processing (2.3% effective) | $69,000 |
| Essential apps (marketing, reviews, search) | $12,000 |
| Annual maintenance retainer | $24,000 |
| Initial development (amortized over 3 years) | $20,000 |
| Total annual cost | $152,600 |
| Effective platform cost as % of revenue | 5.1% |
This business operates within the flat-rate tier, making Shopify Plus cost predictable. The total cost of ownership remains reasonable at approximately 5% of revenue.
Scenario 2: Multi-Brand Retailer ($15M Annual Revenue)
Business profile:
- $1,250,000 average monthly revenue
- Four expansion stores for different brands
- 12,000 monthly orders across all stores
- Complex integrations with ERP and 3PL
Annual cost breakdown:
| Cost Category | Annual Amount |
| Shopify Plus license (0.35% of revenue) | $52,500 |
| Additional stores (3 × $250/month) | $9,000 |
| Credit card processing (2.2% effective) | $330,000 |
| Advanced app stack (per-store fees) | $60,000 |
| Ongoing development retainer | $72,000 |
| Integration maintenance | $18,000 |
| Total annual cost | $541,500 |
| Effective platform cost as % of revenue | 3.6% |
The variable pricing model activates here, but the cost as a percentage of revenue decreases. The multi-store setup increases app expenses significantly.
Scenario 3: Enterprise B2B Operation ($50M Annual Revenue)
Business profile:
- $4,166,667 average monthly revenue
- B2B portal with complex pricing rules
- 25,000 monthly orders
- Extensive custom development and integrations
Annual cost breakdown:
| Cost Category | Annual Amount |
| Shopify Plus license (0.35% capped at $40k/month) | $480,000 |
| Credit card processing (negotiated 2.0%) | $1,000,000 |
| Enterprise app suite | $120,000 |
| Dedicated development team | $180,000 |
| Integration and middleware costs | $60,000 |
| Total annual cost | $1,840,000 |
| Effective platform cost as % of revenue | 3.7% |
At this scale, the platform fee cap protects against excessive licensing costs. While absolute dollars increase substantially, the percentage of revenue remains manageable for enterprise operations.
For B2B-specific functionality, explore our Shopify B2B development services.
When Shopify Plus Makes Financial Sense
Not every growing business benefits from upgrading to Shopify Plus. Several financial indicators help determine the optimal timing for this investment.
Revenue Thresholds for ROI
Shopify Plus pricing becomes cost-effective at specific revenue levels where lower transaction fees and advanced capabilities offset higher monthly costs.
Break-even analysis:
| Annual Revenue | Standard Shopify Annual Cost | Shopify Plus Annual Cost | Plus Advantage |
| $500,000 | $10,000 | $42,000 | Premature |
| $1,000,000 | $22,000 | $52,000 | Borderline |
| $2,500,000 | $47,000 | $68,000 | Favorable |
| $5,000,000 | $87,000 | $107,000 | Strongly favorable |
| $10,000,000 | $167,000 | $152,000 | Significantly favorable |
The crossover point typically occurs between $1M–$2.5M in annual revenue, depending on your transaction fee savings and feature utilization.
Cost Savings Through Shopify Plus Features
Beyond transaction fee reductions, Shopify Plus delivers cost savings through included capabilities that require paid apps on lower-tier plans.
Features replacing paid apps:
- Automation (Shopify Flow): Saves $200–$500/month vs. third-party automation tools
- Advanced reporting: Eliminates $100–$300/month analytics apps
- Wholesale channel: Replaces $300–$1,000/month B2B apps
- International selling with Markets: Reduces localization app costs by $200–$800/month
- Launchpad for campaigns: Saves $100–$400/month on scheduling tools
Total monthly savings: $900–$3,000, or $10,800–$36,000 annually.
For businesses already spending heavily on apps to replicate Plus features, upgrading often results in immediate cost reduction.
Negotiating Shopify Plus Pricing
While Shopify maintains consistently published rates, room exists for negotiation in specific circumstances. Understanding leverage points improves your ability to secure favorable terms.
Negotiation opportunities:
- Contract length commitment: Three-year agreements unlock lower monthly rates
- Multiple brands or stores: Businesses managing several brands can negotiate multi-store discounts
- Platform migration from competitors: Shopify sometimes offers incentives to attract large merchants from other platforms
- Annual prepayment: Paying yearly upfront may yield 5-10% discounts
- Enterprise partnerships: Very high-volume merchants can negotiate custom pricing structures
Negotiation tips:
- Prepare detailed revenue projections demonstrating a growth trajectory
- Document your current platform costs comprehensively
- Highlight specific Plus features critical to your business model
- Engage during Shopify’s fiscal quarter-end periods when sales teams face targets
- Work with Shopify Plus Partners who often secure better terms for clients
Most successful negotiations yield 10-15% savings on the base platform fee, though results vary based on circumstances.
Shopify Plus vs. Competing Enterprise Platforms
Evaluating Shopify Plus cost requires comparing total ownership expenses against alternative enterprise e-commerce solutions.
BigCommerce Enterprise Pricing Comparison
BigCommerce Enterprise offers similar capabilities with different pricing structures and trade-offs.
BigCommerce Enterprise structure:
- Starting price: $2,000–$2,400/month (comparable to Shopify Plus)
- No transaction fees on any payment gateway
- Unlimited API calls and bandwidth included
- Fewer native B2B features than Shopify Plus
Cost comparison at $5M annual revenue:
| Platform | Annual License | Processing Fees | Apps | Development | Total |
| Shopify Plus | $52,500 | $110,000 | $24,000 | $48,000 | $234,500 |
| BigCommerce Enterprise | $28,800 | $110,000 | $30,000 | $52,000 | $220,800 |
BigCommerce often costs 5-15% less for mid-market businesses but requires more custom development for advanced features. The absence of transaction fees benefits merchants using specialized payment processors.
Adobe Commerce (Magento) Cost Analysis
Adobe Commerce provides maximum customization potential at significantly higher implementation costs.
Adobe Commerce pricing model:
- License fees: $50,000–$300,000+ annually based on revenue
- No transaction fees
- Complete control over hosting infrastructure
- Extensive development requirements
Cost comparison at $10M annual revenue:
| Platform | Annual License | Hosting | Processing | Apps | Development | Total |
| Shopify Plus | $152,000 | Included | $220,000 | $48,000 | $72,000 | $492,000 |
| Adobe Commerce | $150,000 | $30,000 | $220,000 | $60,000 | $180,000 | $640,000 |
Adobe Commerce total cost typically runs 20-40% higher than Shopify Plus when accounting for hosting, development, and maintenance. However, businesses requiring extreme customization may find the investment worthwhile.
Salesforce Commerce Cloud Enterprise Pricing
Salesforce Commerce Cloud targets the largest enterprises with corresponding pricing structures.
Salesforce pricing characteristics:
- Minimum annual commitment: $250,000–$500,000
- Percentage of GMV pricing model (1-3% of total sales)
- Extensive implementation costs ($300,000–$2,000,000+)
- Deep integration with Salesforce CRM ecosystem
Salesforce becomes cost-competitive only for brands exceeding $50M in annual revenue with complex omnichannel requirements and existing Salesforce infrastructure.
For businesses evaluating platform options, our Shopify vs. Magento comparison provides additional decision-making guidance.
Maximizing ROI on Your Shopify Plus Investment
Understanding costs represents only half the equation. Optimizing your Shopify Plus implementation ensures positive returns on your platform investment.
Leveraging Included Plus-Exclusive Features
Shopify Plus includes powerful capabilities often overlooked by new merchants. Fully utilizing these features maximizes value without additional costs.
High-impact Plus features:
Shopify Flow automation: Automate repetitive tasks including:
- Fraud order flagging and routing
- Inventory alerts and reordering triggers
- Customer segmentation and tagging
- Discount code generation and distribution
- Order routing to specific fulfillment centers
Businesses using Flow extensively eliminate $2,000–$5,000 in annual third-party automation costs.
Wholesale channel: Create separate B2B storefronts with:
- Custom pricing by customer group
- Bulk ordering interfaces
- Net payment terms
- Hide products from retail customers
This native feature replaces expensive B2B apps costing $3,600–$12,000 annually.
Launchpad scheduling: Schedule price changes, theme updates, and product launches without developer involvement, saving $1,200–$4,800 annually vs. scheduling apps.
Optimizing Your App Stack
Strategic app selection dramatically impacts your total cost of ownership and operational efficiency.
App audit framework:
- Eliminate redundant apps: Review overlapping functionality and consolidate
- Evaluate usage frequency: Remove apps used less than monthly
- Negotiate annual prepayment: Many apps offer 10-20% discounts for yearly billing
- Compare alternatives: Test competing solutions during renewal periods
- Build vs. buy analysis: For unique workflows, custom development may cost less long-term
Conduct quarterly app audits to prevent subscription creep. Most businesses identify $3,000–$10,000 in annual savings during systematic reviews.
Strategic Development Investment
Upfront development costs deter some businesses, but thoughtful investment yields substantial long-term returns.
High-ROI development projects:
| Investment | Typical Cost | Annual Benefit | Payback Period |
| Checkout optimization | $8,000–$15,000 | $50,000–$200,000 | 1-3 months |
| Mobile performance improvements | $10,000–$25,000 | $40,000–$150,000 | 2-6 months |
| Personalization engine | $15,000–$40,000 | $60,000–$300,000 | 3-8 months |
| Advanced search implementation | $8,000–$20,000 | $30,000–$120,000 | 3-7 months |
Prioritize development projects with clear conversion impact and measurable returns. Even modest conversion rate improvements generate returns exceeding initial development costs within the first year.
Our Shopify store development services focus on high-impact optimizations delivering measurable results.
Key Takeaways
- Shopify Plus pricing begins at $2,300/month for three-year contracts but scales to 0.35% of monthly revenue above $800,000, capped at $40,000 monthly.
- Total first-year costs typically range from $50,000–$150,000 when including migration, development, apps, and processing fees.
- Transaction fee savings through Shopify Payments and included enterprise features offset higher base costs for businesses exceeding $2M in annual revenue.
- Hidden expenses, including currency conversion fees, multi-store app charges, and automation tools, add 15-30% to published pricing.
- Comparing the total cost of ownership—not just platform fees—reveals Shopify Plus as competitive with BigCommerce Enterprise and significantly cheaper than Adobe Commerce or Salesforce for mid-market brands.
Conclusion
Shopify Plus pricing reflects a comprehensive enterprise platform designed for high-growth brands requiring advanced functionality, reliability, and scalability. The $2,300–$2,500 monthly base fee represents just one component of your total investment, with processing fees, apps, development, and maintenance contributing substantially to your overall cost structure.
For businesses generating over $1 million annually with plans for continued growth, Shopify Plus delivers compelling value through lower transaction fees, included enterprise features, and reduced technical overhead compared to self-hosted alternatives. The variable pricing model ensures costs scale proportionally with revenue, while the $40,000 monthly cap protects high-volume merchants from unlimited expense growth.
Ready to evaluate whether Shopify Plus aligns with your business goals? Our team specializes in helping enterprise brands navigate platform selection, negotiate favorable terms, and implement Shopify Plus stores that drive measurable results. Contact our Shopify Plus experts to discuss your specific requirements and receive a customized cost analysis for your business.
Frequently Asked Questions
What Is the Minimum Revenue Required for Shopify Plus?
There’s no strict minimum, but Shopify Plus becomes cost-effective around $1–2 million in annual revenue. Below this threshold, the $27,600+ yearly license fee represents too high a percentage of sales.
How Much Does Shopify Plus Cost Compared to Standard Shopify Plans?
Shopify Plus costs $2,300–$2,500 monthly vs. $39 (Basic) or $399 (Advanced). Plus offers lower transaction fees (2.15% vs. 2.4–2.9%), unlimited staff accounts, and enterprise features unavailable on standard plans.
Can I Negotiate Shopify Plus Pricing?
Yes. Three-year contracts reduce costs from $2,500 to $2,300 monthly. Multi-store operations and high-volume merchants can negotiate an additional 5–15% discount. Working with Shopify Plus Partners often secures better terms.
What Are Shopify Plus Transaction Fees if I Don’t Use Shopify Payments?
You’ll pay 0.20% per transaction on top of your processor’s rates. For $1 million in monthly sales, that’s an extra $2,000/month. Shopify Payments eliminates this fee, but you still pay standard card processing rates of 2.15–3.15%.
Does Shopify Plus Price Include Hosting and Security?
Yes. The monthly fee includes enterprise hosting, 99.98% uptime guarantee, SSL certificates, PCI Level 1 compliance, DDoS protection, and automatic security patches. These would cost $500–$5,000 monthly on self-hosted platforms.
How Does Shopify Plus Pricing Change as My Business Grows?
Pricing stays flat at $2,300–$2,500 until monthly revenue exceeds $800,000. Above that, you pay 0.35% (3-year) or 0.40% (1-year) of monthly sales, capped at $40,000 monthly.
What Additional Costs Should I Budget Beyond Shopify Plus Pricing?
Budget 50–100% of your platform fee for extras: apps ($500–$2,000/month), credit card processing (2–3% of revenue), initial development ($30,000–$150,000), and maintenance ($1,000–$3,000/month). First-year total: $60,000–$100,000.
Is Shopify Plus Worth the Investment for My Business?
Shopify Plus delivers ROI when annual revenue exceeds $1M, you need enterprise features, plan international expansion, or manage multiple brands. Below $1M annually, Advanced Shopify typically offers better value.
