Get a Free Consultation

    Search for:

    BigCommerce Blog: Reasons Why We Should go Headless With BigCommerce

    Last Updated | March 28, 2024

    On the off chance that you work within the online retail industry, you’ve likely heard the term “headless commerce.” But what does it really mean? Is losing your website’s head a good idea?

    Since last year, online buying has grown dramatically, indicating that the world of eCommerce has moved — and quickly.

    People aren’t as interested as they once were in turning on their laptops, pointing, and clicking on your store.

    They’re taking advantage of subscription services, tapping-to-order interfaces for rapid checkout, or simply asking Alexa to replenish their supplies.

    How will your store be able to keep up with the growing number of IoT devices? It’s possible that you’ll need to go Headless. The answers you are seeking are discussed in our BigCommerce blog.

    What is a headless BigCommerce platform?

    The decoupling of the technologies used in the front-end presentation layer from the back-end eCommerce functionality of your eCommerce website is known as headless eCommerce. This allows you to make the most of your content while also extending the reach of your back-end eCommerce platform to many front-ends.

    We get the best of both worlds because we can integrate with a CMS – content management system in addition to the logistical element. The priority set for the framework in goods development and making APIs available for the majority of its catalog features, BigCommerce blog has emerged as a pioneer in headless commerce.”

    The Benefits and Drawbacks of Headless eCommerce

    Here are some choices to explore if you’re unsure whether this is the correct approach for your site. Let’s begin with the advantages.

    Headless eCommerce Advantages

    Overall, headless eCommerce allows for more creative power than traditional templates, enhancing the customer experience.

    Customization Enhancement

    Opportunities abound now that client data is more widely available. This incorporates more custom-made generally client acquiring encounters, as well as focused on publicizing campaigns that advance advancements depending on client action.

    Possibilities for Omnichannel

    You may exchange material across a variety of platforms using a headless system. This results in better marketing alternatives, more avenues for prospects to contact you, and a higher conversion rate.

    Improved Customer Service

    From smartphones to voice commands, Headless allows customers to have a uniform shopping experience across all the touchpoints from anywhere around the globe. Furthermore, owing to the accessibility of back-end data that can help suggest interests based on applications and other content management systems, headless provides for a more personalized experience.

    Boosted Conversion Rates 

    Separating the front-end and back-end makes a/b screening and other optimization checks easier, allowing you to determine the ideal design and layout approach. You’ll rapidly understand which technologies and designs clients prefer, and you’ll be able to put those solutions in place to boost your total conversion rate.

    Greater adaptability

    Headless gives you more options for how consumers engage with your site. Merchants can provide a wide range of front-end interface options, ranging from standard devices to the most cutting-edge smart technologies, and can update the front-end interface as needed without disrupting back-end processes.

    Scaling that is more rapid

    BigCommerce developers have fewer limits when it comes to making adjustments since the front-end is independent. This may lower your operating costs while also shortening your time to market. If you want to roll your sleeves up and setup a WooCommerce Store from Scratch, there’s a step-by-step guide on how to setup WooCommerce store.

    Challenges OF Headless eCommerce

    If that list of advantages has you rubbing your hands in anticipation, let’s go on to the other side of the coin—what many regards to be the disadvantage of going headless.

    Incurred Additional Costs

    Because your site’s front-end and back-end are separated, each may require its own hosting and upkeep. This may lead to an increase in the overall cost of running your site.

    Curves of Learning

    Another cost is employing professionals or educating existing team members to manage your website for upgrades, analysis and implementation, security, bugs, and other debugging needs.

    Changes in Marketing

    Because the front-end and back-end are separated, marketing teams will have to rely more on IT for launching the website’s content and keeping it updated. Unless your teams work well together, this extra stage can cause delays in time-sensitive initiatives.

    No Performance Guarantees

    While having a high-performing headless site is possible, it is not guaranteed. Whether you go headless or not, we advocate having your site constructed by a team of quality-driven developers and designers who are experts at creating high-performing websites for their clients.

    HEADLESS BigCommerce VS TRADITIONAL BigCommerce

    Traditional BigCommerce

    The all-in-one monolithic model is the most classic eCommerce model. Many firms utilized a monolithic strategy, including Bigcommerce web Design Company, before headless came along, and many agencies even encouraged it for enterprise and well-established businesses.

    Full platform management for the IT department is an advantage of a monolithic model. It comes very handily dandy when a front-end experience needs to go through extensive customization. Furthermore, everything is packed together with traditional eCommerce platforms, making it simple for setting up the systems and using pre-installed tools.

    Monolithic strategies, on the other hand, might take a long time to market and have high development costs, asphyxiating innovation. Furthermore, there is a limited area for rich marketing, customization, and design choices, and integrating your current systems may be problematic.

    BigCommerce Headless

    Businesses that require commerce capabilities can use headless commerce platforms. With a BigCommerce Website Design Company as the commerce motor, brands can provide API-driven encounters through a CMS, DXP, application, gadget, or bespoke frontend.

    Brands may utilize modern APIs to make eCommerce encounters with Headless BigCommerce Advancement -application programming interfacing, and administrations.

    To boost efficiencies and decrease bottlenecks, the fundamental components of BigCommerce’s SaaS platform are open to modification and connectivity to any other environment.

    It’s feasible to incorporate even the most sophisticated commerce requirements with attractive work that includes highly customized React.js or Angular websites to a CMS to mix agile eCommerce along with the content and adaptability so that the brands wouldn’t get to sacrifice their individuality and uniqueness.

    APIs are used for data orchestration, and IT teams have relative control over infrastructure connectivity in commerce-led or commerce-first architectures. The quantity of API calls accessible on a SaaS platform is critical to ensuring that it works correctly.

    Open SaaS is a type of SaaS platform that has the following features:

    • API call volumes that are high or limitless
    • There are a number of different endpoints to choose from.
    • Developer documentation that is well-organized.
    • The product plan places a strong emphasis on API development.

    The frontend/presentation layer and the backend/server-side are packed together as an all-in-one solution for platforms that use monolithic technology. While BigCommerce’s headless commerce solution simplifies the process of putting up an online store, it may cause some issues for larger companies.

    Headless BigCommerce Benefits

    The following are the 10 main key benefits for choosing BigCommerce headless

    1. Ability to manage many frontend stores from a single administrative account
    2. Investing in a top-of-the-line SEO platform with extensive features.
    3. You can use any environment to build on top of existing APIs.
    4. Add hundreds of additional SKUs to your catalog while maintaining a 99.99 percent average uptime.
    5. Enjoy a simple onboarding process and customer service that is available 24 hours a day, seven days a week.
    6. There are no transaction fees and the total cost of ownership is lower.
    7. Google Shopping, Amazon, Facebook, eBay, and other marketplace BigCommerce integration.
    8. Customers have access to over 65 distinct global payment gateway alternatives.
    9. Enhance your online visibility with a user-friendly mobile commerce app.
    10. A customer-centric solution that works across multiple sites and channels of an eCommerce store.

    Best BigCommerce Headless Commerce Solution For Your Brand

    BigCommerce is what you call a customer-centric eCommerce platform. Your storefront is presented by WordPress, while the backend is powered by BigCommerce support services. The solution seamlessly connects content with commerce, allowing you to tailor every stage of the process.

    If you’re still using a standard platform, you might be wondering what the point of becoming “headless” is. That is to say, it simply means: Your company can use BigCommerce’s functionality in a headless environment with ease. By incorporating third-party systems like CRM into your backend stack, you may avoid the problems that come with systems that share resources. With the help of the world’s top BigCommerce developers, BigCommerce strives to combine the best components of the other techniques into a unique, powerful solution personalized to you.

    It is an ideal ordeal for your business runner to integrate with BigCommerce headless business. It simplifies business tasks and operates the business runner’s eCommerce website effortlessly without technical requirements and complicated processes.

    How to Build A Bigcommerce Site From Scratch

    There are ten steps with which you can build your BigCommerce website;

    1. Set up an account on BigCommerce.
    2. Create product categories 
    3. Add products to your BigCommerce store
    4. Configure back-office settings
    5. Set up shipping & rate methods 
    6. Design your store
    7. Create your store information pages
    8. Set up your store navigation
    9. Preview your store
    10. Launch your online store.

    With Folio3 you will get the best opportunities of driving your sales to the maximum extent because we focus on scalability as our priority for our clients who hire us as BigCommerce development company. We use Shopify Plus, a headless architecture, as headless BigCommerce support services to deal with your ever-expanding business. 

    It implies you are doing not get to stress around the complex operations and constraints your site may confront because it extends. The tools for the shopping experience we offer for the headless BigCommerce development solution are very user-friendly. These shopping apparatuses incorporate adding to cart, wishlist, simple checkout, open-ended installment portal alternatives, and more for an astounding shopping involvement.

    With Folio3, your work will become hassle-free as we choose to daily update your answers to all your whats, whys, whens, and hows. You get a best friend and an adviser to deal with your project, instead of a Project Manager who works on a roadmap for the team to control the quality and the delivery of your project. So, you will be able to focus on other important things; since your projects are good hands, you can focus on other things.


    1. Question: What is headless commerce, and why is it gaining popularity?

    Answer: Headless commerce decouples the frontend and backend of an e-commerce platform, offering greater flexibility, scalability, and customization options, driving its growing popularity.

    2. Question: How does headless commerce benefit businesses using BigCommerce?

    Answer: Headless commerce allows businesses to create custom frontend experiences while leveraging BigCommerce’s robust backend functionalities, resulting in improved performance, faster page loads, and enhanced user experiences.

    3. Question: What are some key reasons for considering headless commerce with BigCommerce?

    Answer: Reasons include faster time to market, increased agility for experimentation and innovation, seamless omnichannel experiences, enhanced performance, and future-proofing for evolving customer needs.

    4. Question: Are there any potential challenges or drawbacks to adopting headless commerce with BigCommerce?

    Answer: Challenges may include increased complexity in development and maintenance, potential integration issues, and the need for skilled developers proficient in headless architecture.

    5. Question: How can businesses transition to headless commerce with BigCommerce?

    Answer: Businesses can transition by evaluating their needs, selecting compatible frontend frameworks or solutions, working with experienced developers, and gradually implementing headless architecture while monitoring performance and user feedback.


    Folio3, a Software Powerhouse established in 2005, is one of the leading eCommerce solution providers for SMBs and Fortune 500. The Company has expertise in diverse industries such as Animal Care, Retail, Automotive, Food and Agriculture, and Health care. From ecommerce store design and development to full-scale ERP deployment and integration, Folio3 has done it all.