Trends in BigCommerce App Development: What’s New in 2024?

Years pass, and trends come and go, but the strong ones never go away. They are either repeated, revamped, reused, or transformed. BigCommerce app development is no exception to this rule, especially in 2024.

BigCommerce continues to gain traction as one of the leading ecommerce platforms, and app development plays a crucial role in its growth. In this blog, we’ll unravel the trends shaping BigCommerce applications and discover what’s new on the horizon.

See Also: From Concept to Creation – Journey of a Successful BigCommerce App Development

2024 Trends in BigCommerce App Development

1. Integration of AI and Machine Learning 

To align with the customized landscape of online retail, BigCommerce app developers are supposed to harness the power of Artificial Intelligence (AI) and Machine Learning (ML). With this integration, they will elevate user experiences to new heights. 

It can do wonders in the retail industry, from personalized product recommendations to advanced chatbots for instant customer support. AI will undoubtedly become the backbone of cutting-edge BigCommerce apps in 2024. 

That is why we should expect a surge in AI-driven features to analyze vast datasets, enabling ecommerce businesses to predict customer preferences and act accordingly. 

This enhances the shopping experience and contributes to increased customer loyalty. Moreover, BigCommerce app developers are expected to use AI and ML technologies to create apps that offer valuable insights, save time, and boost customer engagement.

2. Progressive Web Apps (PWAs) 

Considering the significant growth of technology, we cannot ignore the role of progressive Web Apps (PWAs) in BigCommerce apps. In 2024, the adaptation of PWAs is rising since it offers users a seamless, app-like experience while eliminating the need for installation through app stores. 

They are changing how customers interact with online stores built on the BigCommerce platform. Credit goes to its high-performance experiences, even in low-bandwidth conditions. This is particularly crucial in regions with unreliable internet connectivity. 

BigCommerce app developers are using the potential of PWAs to shorten the gap between web and mobile applications. Calling it one of the popular trends of 2024 wouldn’t be wrong.

3. Mobile-First Approach 

The shift toward a mobile-first idea has been gaining momentum. It is a defining trend when it comes to BigCommerce apps.

App developers realize that the majority of online traffic comes from mobile devices. That is why they prioritize mobile-friendly designs to meet the expectations of modern consumers. It has everything from a responsive layout to tailormade usage patterns. 

BigCommerce apps incorporate features optimized for smaller screens, touch interactions, and streamlined navigation. 

This trend will not only adapt existing functionalities for mobile devices but also reimagine the entire shopping process with a mobile-centric mindset, such as simplified checkout processes or innovative in-app navigation. 

4. Headless Commerce Architecture

Entering the era of headless commerce means embracing the paradigm shift in BigCommerce development. This is because it prioritizes flexibility and scalability. 

In 2024, we’re experiencing a surge in the adoption of decoupling the front and back end of ecommerce platforms by BigCommerce app developers. 

This headless commerce empowers businesses in two ways. First, they can choose the best front-end technologies. Secondly, they can do that while seamlessly integrating with the robust backend capabilities. As a result, the user experience becomes more tailored and engaging, driving customer satisfaction and retention.

5. Enhanced Payment Gateways and Security 

The rise of BigCommerce apps in 2024 goes beyond user experience. This even serves the critical realm of payment gateways and security. The continuous advancements in online transactions require secure and seamless payments. 

BigCommerce app developers are integrating strong payment gateways in this regard. The integration does not only offer a diverse range of payment options but also adheres to the highest security standards.

Moreover, these apps also incorporate solutions that cater to global audiences with versatile vacancies—overall, providing a frictionless checkout experience regardless of the customer’s location. 

Additionally, there is a heightened focus on advanced security measures, including robust encryption and fraud prevention mechanisms. They greatly emphasized safeguarding sensitive customer information, which is another reason for the popularity of the trend.

6. Customization and Personalization

With sites overloaded with information, customers are impressed by personalized experiences that resonate with their preferences. BigCommerce app developers, therefore, prefer forming customization and personalization features. 

But the best part is that BigCommerce apps are expected to offer more sophisticated tools for tailoring the shopping journey to individual needs. From personalized product recommendations to dynamically generated content reflecting user interests, such feature customization is becoming a cornerstone of BigCommerce app development. 

On the other hand, brands also leverage customer data to create targeted promotions. The aim is to make users feel like the app understands their unique preferences, leading to a stronger connection.

7. Voice Commerce Integration 

Last, voice commerce, powered by voice-activated assistants, will be the new trend in ecommerce this year. BigCommerce application developers are exploring innovative ways to integrate voice commerce capabilities into their applications to follow an exclusive trend. 

Another process aims to enhance accessibility and convenience for users at multiple steps, from allowing them to browse products to placing orders and tracking shipments using voice commands.

BigCommerce apps leverage natural language processing and voice recognition technologies to understand and fulfill user requests. This evolution signifies a broader shift toward more intuitive, user-friendly interfaces within the BigCommerce ecosystem.

Conclusion 

As we navigate through 2024, the trends shaping BigCommerce app development are diverse and dynamic. From AI and machine learning to the adoption of headless commerce architecture, each trend contributes to a more personalized, efficient, and secure ecommerce experience. 

This exploration shows how businesses using these trends will redefine digital retail boundaries. They will offer customers the experiences they crave while driving growth and profitability. As a result, BigCommerce apps are set to become the next big thing in ecommerce!

See Also: BigCommerce Headless: Exploring Why It’s Required for eCommerce Businesses