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    Why Shopping Lists are a Game-Changer for BigCommerce Retailers

    Last Updated | February 2, 2024

    Running a BigCommerce store means constantly striving to improve the customer experience and boost your bottom line. But with ever-growing competition, you need more than just great products – you need tools that truly elevate the journey for your shoppers. Enter the Shopping List Manager app, a tool in your BigCommerce store that transforms the way customers interact with your store, especially if you’re targeting B2B customers as well.

    See Also: The Top 10 BigCommerce Marketplace Apps For Transforming Your E-Commerce Store

    Cut Checkout Chaos, Boost Revenue

    Imagine shoppers breezing through checkout, no longer burdened with searching for their favorite items each time. With BigCommerce Shopping Lists, customers simply pull up their saved lists, pick and click – goodbye in-store browsing fatigue, hello lightning-fast checkouts and happier customers! This streamlined process translates to increased basket size and faster conversions, meaning your sales revenue gets a healthy bump.

    Personalized Marketing

    Shopping lists for BigCommerce aren’t just for convenience; they’re treasure troves of customer data! Each saved item reveals a preference, a desire, a whisper of what your customer wants. The BigCommerce Shopping List Manager analyzes these lists, uncovering trends and patterns that let you create hyper-targeted marketing campaigns. Imagine sending personalized deals and recommendations based on your shoppers’ actual saved picks – talk about relevance and customer engagement!

    Shopping Lists BigCommerce Retailers

    Shopping Lists BigCommerce Retailers

    Beyond Grocery Lists

    While “grocery list” might come to mind, BigCommerce shopping lists go beyond this use-case. Picture the avid home decorator meticulously building a list for their dream renovation project, the fashionista curating a seasonal wardrobe update, meat shops customers saving monthly lists with respect to their needs  or the tech enthusiast saving gadgets for their next upgrade. Your store becomes a personalized shopping haven, where customers can easily plan, compare, and ultimately buy, all thanks to the power of lists.

    Other Repetitive B2B Customers

    – Office Supplies: Businesses can create lists for their regular office supplies like printer paper, toner cartridges, coffee beans, etc., making reordering a breeze.

    – Manufacturing & Construction: Companies can save lists for frequently used materials, tools, and equipment, ensuring a single click order for production runs or project needs.

    – Hospitality: Hotels, restaurants, and cafes can utilize lists for regular food and beverage supplies, streamlining inventory management and avoiding stockouts.

    – Medical & Dental Supplies: Clinics and practices can create perpetual lists for essential medical equipment, medications, and hygiene products, simplifying frequent orders.

    Beyond Saving Time

    – Streamlining Ordering Process: List-based ordering reduces errors, miscommunication, and order processing time, leading to improved customer satisfaction and efficiency.

    – Inventory Management: By analyzing saved lists, B2B retailers can gain valuable insights into customer buying patterns and optimize inventory forecasting.

    – Cross-selling & Upselling: Suggesting related or complementary products based on list contents can encourage upselling and boost average order value.

    – Building Customer Loyalty: Offering convenient and time-saving list features fosters customer loyalty and encourages repeat business.

    App Features

    Let’s face it, traditional shopping carts can be fickle. One minute you’re browsing, the next your meticulously curated selection vanishes! But for BigCommerce customers (both B2C and B2B), there’s a game-changer: BigCommerce shopping lists. Here’s why they’re transforming the customer experience and boosting sales:

    Forever Favorites, Always at Hand

    Traditional carts expire, but our shopping lists last. Customers can save their must-haves, wishlist wonders, and even seasonal stocking stuffers – all accessible forever, across any device. No more frantic scrambling to recall that perfect pair of shoes!

    Seamlessly Switch, Smoothly Shop

    Gone are the days of starting your shopping spree on your phone and hitting a brick wall at the desktop checkout. Our cross-device access lets customers pick up their lists where they left off, on any gadget. Imagine the convenience – from inspiration to cart in a seamless flow!

    Convenience Counts, Conversions Climb

    Forget the frustration of re-searching that perfect spice blend you saw last week. Shopping lists keep customer favorites readily available, removing the friction and mental load of browsing all over again. Happy, efficient shoppers translate to higher conversion rates, guaranteed!

    Checkout Clicks, Not Checkout Chores

    With one click, saved list items magically transform into a ready-to-purchase cart. No more adding items one by one, navigating endless menus, or battling decision fatigue. Speeding up checkout translates to happier customers and fewer abandoned carts!

    More Than Just Convenience

    Shopping Lists are more than just a checkbox on your BigCommerce feature list. They’re a strategic move that streamlines the customer journey, unlocks marketing insights, and ultimately puts you ahead of the pack. It’s time to ditch the checkout frenzy and embrace the era of personalized, efficient shopping. Download the Shopping List Manager app today and unlock the hidden potential of your BigCommerce customers.

    See Also: BigCommerce Headless – Exploring Why It’s Required for eCommerce Businesses


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    About

    Adobe Certified - Magento Commerce Developer Expert | Engineering Manager and Lead Software Engineer at Folio3 Software. Responsible for leading a team of software engineers and responsible for executing the end-to-end software development. Skilled in different technologies, including PHP frameworks such as Laravel and CodeIgniter, E-Commerce frameworks like Magento-2, BigCommerce, and WooCommerce, as well as .NET and .NET Core.