Choosing an ecommerce platform means understanding the full financial picture, not just the monthly subscription. BigCommerce cost varies significantly based on your revenue, required features, and business model, making it essential to understand what you’ll actually pay before committing.
This guide breaks down every BigCommerce pricing plan, hidden fees, and cost factors to help you budget accurately and choose the right tier for your business.
Summary
- Standard Plan costs $29/month (annual) for stores earning up to $50,000 yearly, with 2.59% + 49¢ processing fees
- Plus Plan at $79/month (annual) adds abandoned cart recovery and customer segmentation for stores up to $180,000 revenue
- Pro Plan runs $299/month (annual) for high-volume stores earning up to $400,000, with advanced filtering and Google reviews integration
- BigCommerce enterprise pricing starts around $1,000/month with custom quotes based on business needs and revenue volume
- No transaction fees on any plan, unlike competitors who charge 0.5-2% per sale
- Additional costs include domain registration ($12/year), premium themes ($150-$400), and optional apps ($10-$75/month)
- Automatic upgrades trigger when you exceed revenue thresholds, but downgrades require manual requests to support
Understanding BigCommerce Cost Structure
How BigCommerce Pricing Works
BigCommerce pricing operates on a revenue-based tier system that automatically scales with your business growth. Unlike traditional SaaS platforms where you select a plan and stick with it indefinitely, BigCommerce cost adjusts based on your trailing twelve-month sales volume.
The platform tracks your online sales continuously. When your revenue exceeds your current plan’s threshold, BigCommerce notifies you through dashboard alerts and email before automatically upgrading your subscription. This ensures your store always has the capacity it needs without manual intervention.
| Plan Tier | Annual Revenue Limit | Monthly Cost (Annual Billing) | Monthly Cost (Monthly Billing) |
| Standard | Up to $50,000 | $29 | $39 |
| Plus | Up to $180,000 | $79 | $105 |
| Pro | Up to $400,000 | $299 | $399 |
| Enterprise | Over $400,000 | Custom pricing | Custom pricing |
Why BigCommerce Uses Revenue-Based Pricing
This pricing model aligns platform capabilities with business needs. Stores generating higher revenue typically require more advanced features like customer segmentation, abandoned cart recovery, and enhanced reporting tools. The tiered structure ensures businesses only pay for functionality they can actually leverage while maintaining access to core features across all plans.
Now that we’ve covered how the pricing structure works, let’s examine each plan in detail to understand what you’re actually paying for.
BigCommerce Standard Plan: $29/Month
Core Features and Limitations
The Standard Plan serves as the entry point for businesses launching their first online store or testing the ecommerce waters. At $29 per month when billed annually ($39 monthly), this tier provides the foundational tools needed to operate a functional online store.
What’s Included:
- Unlimited products, file storage, and bandwidth
- Zero transaction fees
- Four inventory locations for multi-warehouse fulfillment
- Three storefronts to manage multiple brands
- Single-page checkout with mobile optimization
- Real-time shipping quotes from major carriers
- 24/7 customer support via phone, chat, and email
- Built-in SEO tools and blogging functionality
- Gift card and discount code capabilities
Processing Fees: 2.59% + 49¢ per transaction through BigCommerce Payments (powered by PayPal)
Who Should Choose Standard
This plan works best for new merchants with modest inventory and straightforward sales processes. If you’re selling fewer than 100 products, don’t need customer segmentation, and can manage abandoned carts manually, Standard provides sufficient functionality at an accessible price point.
The $50,000 annual revenue cap means businesses averaging roughly $4,200 in monthly sales will eventually need to upgrade. Consider starting here if you’re launching a new brand or side business without established customer bases.
Moving from basic functionality to growth-oriented features, the Plus Plan introduces marketing automation and customer management tools that drive conversions.
BigCommerce Plus Plan: $79/Month
Advanced Marketing and Customer Tools
The Plus Plan targets growing businesses ready to implement sophisticated marketing strategies. At $79 monthly with annual billing ($105 monthly), this tier unlocks automation features that can significantly impact your bottom line.
Additional Features Beyond Standard:
- Abandoned cart recovery with automated email sequences
- Customer groups and segmentation for targeted marketing
- Persistent cart that follows customers across devices
- Stored credit card information for faster checkouts
- Five inventory locations (up from four)
- Five storefronts (up from three)
- Price lists for different customer tiers
Processing Fees: 2.35% + 49¢ per transaction (lower than Standard)
The Abandoned Cart Advantage
Research shows abandoned cart emails recover approximately 15% of lost sales. For a store averaging $10,000 in monthly revenue with a 70% abandonment rate, this single feature could recover $1,050 per month, essentially paying for the plan upgrade several times over.
Customer segmentation enables targeted campaigns based on purchase history, lifetime value, or engagement levels. Creating VIP tiers or wholesale pricing structures becomes straightforward with this plan’s built-in tools.
Evaluating Plus Plan ROI
Calculate whether Plus makes financial sense by examining your current cart abandonment rate and average order value. If automated recovery could generate an additional $2,000 monthly and you’re approaching the $50,000 Standard plan limit, the $50 upgrade cost delivers clear returns.
For businesses requiring enterprise-level reporting and product filtering, the Pro Plan extends capabilities for high-volume operations.
BigCommerce Pro Plan: $299/Month
Enterprise Features for Growing Businesses
Pro Plan caters to established brands managing complex product catalogs and multiple sales channels. At $299 monthly (annual billing) or $399 monthly, this tier provides tools typically reserved for enterprise platforms at a fraction of the cost.
Pro-Exclusive Features:
- Google customer reviews integration for enhanced social proof
- Product filtering by price, rating, attributes, and custom fields
- Custom product field filters for advanced search capabilities
- Custom SSL certificate support
- Eight inventory locations
- Eight storefronts for extensive multi-brand management
- Priority technical support with faster response times
Processing Fees: 2.05% + 49¢ per transaction (lowest standard rate)
Advanced Product Management
Custom filtering transforms the shopping experience for stores with extensive catalogs. Customers can narrow 500+ products down to their exact specifications using multiple filter combinations simultaneously, reducing search friction and improving conversion rates.
The Google customer reviews badge displays your rating directly in search results, increasing click-through rates by an average of 17% according to Google’s data. This visibility advantage helps justify the higher subscription cost for brands with established review portfolios.
Pro Plan Economics
With a $400,000 annual revenue threshold, businesses averaging $33,000 in monthly sales fit comfortably within this tier. The reduced processing fees save approximately $18 per $1,000 in sales compared to Standard, adding up to significant savings at scale.
Beyond the standard tiers, enterprise pricing offers unlimited customization for businesses operating at massive scale.
BigCommerce Enterprise Pricing and Solutions
Custom Pricing for High-Volume Merchants
BigCommerce enterprise pricing operates on a consultative model rather than fixed rates. Businesses exceeding $400,000 in annual revenue or requiring specialized functionality enter negotiations directly with BigCommerce’s enterprise sales team.
Pricing typically starts around $1,000 monthly and scales based on:
- Annual sales volume
- Required customization level
- API call volume
- Number of SKUs
- Support requirements
- Implementation complexity
Enterprise-Exclusive Capabilities
Technical Advantages:
- Unlimited API calls for complex integrations
- Custom checkout page modifications
- Dedicated IP address for improved deliverability
- Advanced security features including PCI DSS Level 1 compliance
- CDN optimization for global performance
- Custom SLA agreements
Service Components:
- Dedicated account management
- Priority support with 24/7 availability
- Professional migration services
- Strategic consulting for platform optimization
- Custom training programs
B2B-Specific Features
BigCommerce B2B functionality becomes particularly powerful at the Enterprise level with features like price lists per customer group, quote management, purchase order support, and credit limit controls. Wholesalers and distributors benefit from showing different pricing to retail versus wholesale customers automatically.
Calculating Enterprise Value
For businesses generating $1 million annually, the percentage cost of the platform drops substantially compared to standard plans. An enterprise subscription at $2,000 monthly represents just 2.4% of revenue, while simultaneously providing tools that can increase conversion rates by 15-30% through better user experience and performance.
Understanding your total cost means looking beyond the subscription fee to account for all platform-related expenses.
Additional BigCommerce Fees and Expenses
Domain Registration and Management
Every online store needs a domain name, which serves as your digital storefront address. BigCommerce offers domain registration at $12 annually through their platform, matching industry-standard pricing from providers like GoDaddy or Namecheap.
If you already own a domain, connecting it to BigCommerce requires updating your DNS nameservers, a process that takes 24-72 hours to fully propagate. No transfer fees apply when pointing an existing domain to your BigCommerce store.
Theme Costs and Design Investment
BigCommerce provides 12 free responsive themes covering various industries. While functional, these themes have limited customization options and are used by numerous other stores, potentially impacting your brand’s uniqueness.
Premium themes range from $150 to $400 as one-time purchases. These investment-grade designs offer:
- Advanced customization options
- Industry-specific layouts
- Enhanced mobile optimization
- Regular updates and support
- Unique styling elements
Third-party marketplaces like ThemeForest occasionally offer BigCommerce-compatible themes at $70-$160, though these may lack official support channels.
Payment Processing Fees
While BigCommerce charges zero transaction fees (a significant advantage over platforms like Shopify), payment processing fees still apply based on your chosen gateway.
BigCommerce Payments (Powered by PayPal):
- Standard: 2.59% + 49¢
- Plus: 2.35% + 49¢
- Pro: 2.05% + 49¢
- Enterprise: Negotiable rates
Alternative Payment Gateways: Most third-party processors charge 2.9% + 30¢ for online transactions, with rates negotiable for high-volume merchants. Integrating multiple payment options can improve conversion rates by accommodating customer preferences.
App Marketplace Costs
BigCommerce’s app ecosystem includes over 600 integrations spanning marketing, shipping, accounting, and inventory management. While hundreds of free apps exist, premium solutions typically cost $10-$75 monthly per app.
Budget for essential apps like:
- Advanced email marketing ($20-50/month)
- Enhanced product reviews ($15-30/month)
- Inventory management ($30-75/month)
- Accounting integration ($10-40/month)
SSL Certificate Requirements
All BigCommerce plans include a free shared SSL certificate, securing customer data during transactions. Businesses requiring a custom SSL certificate (typically for brand consistency or compliance reasons) can purchase dedicated certificates for $80-$200 annually.
Point of Sale Integration
For businesses operating both online and physical locations, POS integration becomes essential. BigCommerce integrates with leading POS systems without additional platform fees, though POS software subscriptions range from $49-$150 monthly depending on the provider and feature set.
With all costs accounted for, how does BigCommerce pricing compare to competing platforms?
BigCommerce Cost vs Competitors
Direct Platform Comparison
| Platform | Entry Plan | Mid-Tier | Enterprise | Transaction Fees |
| BigCommerce | $29/month | $79/month | Custom | 0% |
| Shopify | $29/month | $79/month | $299/month | 0.5-2% without Shopify Payments |
| WooCommerce | Free (hosting required) | $25-50/month | $200+/month | Varies by gateway |
| Magento | Free (hosting required) | N/A | $20,000+/year | Varies by gateway |
| Wix eCommerce | $27/month | $32/month | N/A | 2.9% + 30¢ |
Value Analysis by Business Size
- For Startups ($0-$50k revenue): BigCommerce matches Shopify’s entry pricing while eliminating transaction fees, saving approximately $500-$1,000 annually at $50,000 in sales. The built-in features reduce reliance on paid apps, further controlling costs.
- For Growing Businesses ($50k-$400k revenue): The Plus and Pro tiers remain competitive with Shopify while providing more built-in functionality. The absence of transaction fees becomes increasingly valuable as volume grows, saving $2,500-$8,000 annually compared to Shopify without Shopify Payments.
- For Enterprise Operations ($400k+ revenue): BigCommerce enterprise pricing typically undercuts Magento Commerce and Salesforce Commerce Cloud by 40-60% while delivering comparable functionality for mid-market businesses. The open SaaS architecture provides customization flexibility without full platform management overhead.
Hidden Cost Advantages
BigCommerce includes features as standard that require paid apps on competing platforms:
- Abandoned cart recovery (Shopify charges $20-30/month for comparable apps)
- Customer segmentation (Typically $30-50/month on other platforms)
- Product filtering (Often $25-40/month add-on)
- Professional reporting (Usually $20-60/month)
These bundled features effectively reduce the real cost by $95-180 monthly compared to building equivalent functionality on app-dependent platforms.
Choosing the right BigCommerce plan requires evaluating your specific business needs against each tier’s capabilities.
Choosing the Right BigCommerce Plan
Decision Framework
Selecting your BigCommerce pricing tier involves matching your current revenue, growth trajectory, and feature requirements to the appropriate plan.
Choose Standard if:
- Your annual online revenue is under $30,000
- You’re launching your first ecommerce store
- Manual cart recovery is manageable
- Basic reporting meets your needs
- You operate from 1-2 warehouse locations
Choose Plus if:
- Annual revenue falls between $50,000-$150,000
- Cart abandonment significantly impacts your bottom line
- Customer segmentation aligns with your marketing strategy
- You manage 3-4 fulfillment centers
- Multiple customer pricing tiers are required
Choose Pro if:
- You generate $200,000-$400,000 annually
- Product catalog exceeds 500 SKUs
- Advanced filtering improves customer experience
- Google review integration provides competitive advantage
- You operate 5+ warehouse locations
Choose Enterprise if:
- Annual revenue exceeds $500,000
- Custom integrations are business-critical
- You require dedicated support resources
- Unlimited API calls support your operations
- B2B functionality is essential to your business model
Calculating Your Total Cost of Ownership
Create a complete budget by accounting for:
- Monthly subscription: $29-$399 (or custom enterprise rate)
- Processing fees: 2.05-2.59% of revenue + 49¢ per transaction
- Domain name: $12 annually
- Premium theme: $0-400 (one-time)
- Essential apps: $30-150 monthly
- Design/development: $0-5,000+ (one-time or ongoing)
- Migration services: $0-2,000 (one-time if switching platforms)
For a $10,000 monthly revenue store on the Plus Plan:
- Subscription: $79
- Processing (100 orders @ $100 avg): $235 + $49 = $284
- Apps: $50
- Total: $413 monthly (4.13% of revenue)
Growth Planning Considerations
Anticipate plan transitions by monitoring your trailing twelve-month sales. When migrating to BigCommerce from another platform, factor in historical revenue to select the appropriate starting tier.
Budget for the next tier’s costs once you reach 80% of your current plan’s revenue threshold. This prevents surprise expenses and allows for strategic planning around the upgrade timing.
Key Takeaways
- BigCommerce cost structure eliminates transaction fees across all plans, providing significant savings for high-volume merchants compared to platforms charging 0.5-2% per sale
- The revenue-based tier system automatically scales with your business, though downgrades require manual support requests
- Total monthly costs range from approximately $400-600 for small stores to $2,000-4,000 for enterprise operations when factoring in processing fees and essential apps
- BigCommerce B2B pricing through the Enterprise plan delivers wholesale-specific features like customer-specific price lists and quote management that justify the investment for B2B sellers
- Built-in features like abandoned cart recovery, customer segmentation, and product filtering reduce dependency on paid apps, lowering overall platform costs by $95-180 monthly compared to app-reliant competitors
Conclusion
Understanding the full scope of BigCommerce cost enables informed decision-making about your ecommerce platform investment. The platform’s no-transaction-fee model, combined with extensive built-in features, delivers strong value particularly for growing businesses that would otherwise rely heavily on paid apps.
Calculate your projected revenue, essential feature requirements, and total cost of ownership across the first 12-24 months to determine which BigCommerce plans align with your budget and growth goals. The platform’s 15-day free trial allows hands-on evaluation before committing to a subscription.
Ready to see how BigCommerce fits your business? Contact our ecommerce development team to discuss your specific requirements, migration options, and optimization strategies that maximize your platform ROI.
Frequently Asked Questions
How Much Does BigCommerce Cost Per Month?
BigCommerce monthly cost ranges from $29 to $399 for standard plans when billed annually, or $39 to $399 on monthly billing. Enterprise pricing starts around $1,000 per month with custom quotes based on revenue volume and requirements. All plans include unlimited products and bandwidth.
Does BigCommerce Charge Transaction Fees?
BigCommerce charges zero transaction fees on all plans, including Standard, Plus, Pro, and Enterprise tiers. You only pay payment processing fees of 2.05-2.59% plus 49¢ per transaction depending on your plan and chosen payment gateway. This differs from Shopify which charges transaction fees unless using their proprietary payment system.
What Are BigCommerce Transaction Fees?
BigCommerce transaction fees are 0% across all subscription tiers. Payment processing fees apply at 2.59% plus 49¢ for Standard, 2.35% plus 49¢ for Plus, and 2.05% plus 49¢ for Pro plans when using BigCommerce Payments powered by PayPal. Third-party gateway fees vary.
How Much Is BigCommerce Enterprise Pricing?
BigCommerce enterprise pricing typically starts at $1,000 monthly and can reach $15,000 or more depending on sales volume, customization needs, and support requirements. Pricing is negotiated directly with BigCommerce’s enterprise sales team based on your specific business model and technical requirements.
Can You Downgrade Your BigCommerce Plan?
You can downgrade your BigCommerce plan by contacting their support team, provided your trailing twelve-month sales volume fits within the lower tier’s revenue threshold. Downgrades are not automatic because they result in feature loss, requiring merchant confirmation before processing the change.
What Is BigCommerce B2B Pricing?
BigCommerce B2B pricing is available through the Enterprise plan with custom quotes starting around $1,000 monthly. B2B functionality includes customer-specific price lists, quote management, purchase order support, credit limits, and wholesale-specific checkout experiences that justify the investment for wholesale operations.
Are There Hidden Fees With BigCommerce?
BigCommerce fees beyond the monthly subscription include domain registration ($12/year), premium themes ($150-400 one-time), payment processing (2.05-2.59% + 49¢), and optional apps ($10-75/month each). Unlike competitors, BigCommerce does not charge transaction fees or bandwidth overages on any plan.
How Much Does It Cost to Switch to BigCommerce?
Switching to BigCommerce involves the platform subscription cost plus optional migration services ranging from free (self-service) to $2,000+ for professional data transfer from platforms like Shopify, Magento, or WooCommerce. Theme customization and development work add $500-5,000 depending on complexity.





